Donegal Enterprise Week 2014 Headliners

Donegal Enterprise Week

Carol O’Kelly has been invited to headline Enterprise Week 2014  together with Michelle Mone OBE (Ultimo Brands International), Pearse Flannery (Pragmatica), Gary Brown (Target McConnells), Kevin Kelly (International Speaker), Jean O’Sullivan (Programme Manager Enterprise Ireland) among other key speakers.

Here are some details of the Seminar Carol is delivering on the day.

Marketing Masterclass

Marketing Masterclass and workshop is specifically designed for entrepreneurs and SMEs. These businesses will gain an in-depth understanding of marketing strategy and develop a robust strategy for their own business. Entrepreneurs will learn the tools and techniques to design and upgrade their own strategy as it is rolled out. Most importantly, attendees will have a comprehensive marketing strategy specific to their individual business, clearly defined on paper, together with a set of goals to get them there.

Marketing Masterclass

This workshop will be divided into three parts…

Session One – Will clearly explain what is involved in putting together a robust marketing strategy to get your business successfully placed in the market. We will go through the areas you need to focus your attention on for the best results and will look at the tools you use to build a comprehensive and successful business.

Session Two – This will be an active workshop where you will use the tools introduced in the first session to develop a clear marketing strategy for your own business individually. We will also cover roll-out strategy schedules and audience segmentation. As there are a maximum of 15 people, each attendee will have one-to-one consultation and guidance.

Session Three – Is where we get creative. We put the tactics together to build your marketing strategy and thus to develop your business. Examining the arsenal of options available including; branding, communications, web, digital marketing and social media, we build your actual marketing strategy, in detail, individually.  We also, finally, work on goal setting to ensure that you have a manageable framework to work with and by which to measure your success.

Marketing Masterclass

Learning Outcomes…

  • A comprehensive road map for YOUR business
  • A clear understanding of the steps in its rollout
  • Practical tips & strategies to implement straight away
  • Simple & Effective Action Plans
  • A framework to select appropriate marketing tools and techniques
  • A template marketing activity plan that supports the sales pipeline
  • A clear rationale for selecting and investing in your chosen market segments

Marketing Masterclass

Who Is Attending…

  • Entrepreneurs
  • Owner/Managers
  • SMEs
  • Consultants & Coaches
  • Anyone looking at starting or developing a business

Marketing Masterclass

 Every Attendee will receive a FREE copy of our latest eBook: Donegal Enterprise Week

Marketing Masterclass

Presenter – Carol O’Kelly:

Donegal Enterprise Week
Strategic marketing and business development expert Carol O’Kelly ( has worked with many high profile development phase companies over almost 20 years, both in Ireland and the US. Carol has a reputation as a passionate and pioneering marketing entrepreneur, speaker, coach and business development mentor. A keen adopter of new marketing technologies, Carol has embraced Social Media platforms as a driving element in an untraditional and multi-faceted approach to branding, strategic marketing, business and personal development – providing actionable insights to those looking to build businesses, truly engage their audiences and leverage the full power of their marketing creativity for real results.

Marketing Masterclass


Donegal Enterprise WeekFounded in 2003, is a strategic marketing, branding, business development and social media agency. We make sure you go to market with the right message, aimed at the right people to make your business the best it can be. With a reputation for innovative marketing, Redstorm is also in demand throughout the entrepreneurial community for business mentoring, personal branding and reputation development, email marketing, graphics, online design and development. The company works closely with young brands, SMEs and established blue chip companies but specialises in successfully developing smaller owner-managed businesses.


Marketing Masterclass


Donegal Enterprise Week

A specialist boutique service unique to the market, LinkedInToSuccess was launched in 2014 by Carol O’Kelly (Founder & CEO of Redstorm Marketing & Social Media).

Carol works with executives looking to build personal brands and strongly position themselves for success in their specific markets.  She develops powerful, vibrant Personal Profiles that are engaging to the key players in YOUR market, getting you seen and valued by the people that matter for YOU.  Using targeted strategies you can dramatically increase the value of your network on LinkedIn and build your brand and/or your business in just minutes a day.

For SME owner/managers, Carol works to design compelling and dynamic LinkedIn Company Pages to enhance your brand and your products or services in the mind space of YOUR target customers.

Carol is well known for delivering punchy, hands-on LinkedIn Training to groups and individuals – Learn the landscape of LinkedIn, how to put this platform to use for you and for your business, learn the insider expert tricks to get your information and updates infront of the people that really matter in your industry sector.

Stand Out – Be Proud!


For more up coming Training Workshops click here.

Any questions? Give Carol a call directly on 087 2476600