redstorm

Social Selling: LinkedIn for Sales Prospecting – Part One

September 20, 2017

    Yesterday I was giving a full day Advanced Workshop/Presentation to the Sales Institute of Ireland on Social Selling Through LinkedIn.  It was being run in the absolutely gorgeous newly renovated rooms in the National Concert Hall in Dublin.  Lots of light, huge airy room, massive screen, great coffee and pastries and then I […]

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9 Simple Tactics to Increase Your Social Media Shares

March 15, 2017

We all know the effort that goes into creating content right? Wouldn’t it be great to create that piece of content and KNOW that you’re going to get LOADS of social media shares on the SAME piece of content? Here are some easy tips to ensure you increase the amount people share, comment and use […]

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What are YOUR Personal Brand Descriptors?

October 11, 2016

Not only what are your Personal Brand Descriptors but do they drive you day to day? When I ask people what their Personal Brand descriptors are I always, always, always get someone who says “Professional” or “Team Player” or “Multi Tasker”. Now clearly these attributes are incredibly important in a work environment but seriously, do […]

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Design Your Own Personal Branding Strategy:

October 7, 2016

Everything’s so loud now and so instantaneous that it’s getting harder and harder to stand out. The level of competition is fierce, it’s global and it’s To be seen, to be heard and to be valued amongst your competitors in the eye of a small number of potential clients. Branding on a business-level is common, […]

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April 22, 2016

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5 LinkedIn Company Page Tips to Enhance Your Marketing

May 20, 2014

Do you use LinkedIn for business? Do you have a LinkedIn company page? In this article, I’ll show you how to get the most from your LinkedIn company page, in five easy steps. Why a LinkedIn Company Page? The benefits of a well-oiled LinkedIn company page include engaging followers with company news, updates, events and relevant content. […]

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Social Media Graphics Sizing Chart

February 13, 2014

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Key Steps to Ensure Engagement with a New Blog Post

February 13, 2014

  I was speaking at a conference last week on “Building a Successful Social Media Strategy for 2016” and asked if many people wrote blogs. Almost everyone did – no surprise there. However when I asked what steps these business owners took once they had finished writing the blog posts they seemed stumped. One answer […]

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Building a Dynamic Social Media Strategy for 2014

February 10, 2014

Written as a invitational feature article for Women Mean Business Magazine March 2014   SMEs no longer have a choice on whether we DO Social Media, the real question now is how WELL we do it. Most businesses are dabbling in Social Media strategy but there are so many choices out there; LinkedIn, Facebook, Twitter, […]

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Best Practices for a Solid Social Media Strategy

November 25, 2013

Social media has grown from a curiosity to an integral piece of corporate strategy in the space of only a few years. Nearly overnight, business owners have brought on whole teams of specialists to craft effective social media strategies and manage multiplying numbers of social media accounts. The truth is that you can build an efficient and […]

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Why LinkedIn Should Be Your First Port of Call For B2B Marketing

September 12, 2013

LinkedIn is often overlooked in B2B marketing campaigns – but that may be a missed opportunity Photograph: Bloomberg Samsung’s launch of the Galaxy Note 2 “phablet” (a mobile phone of near-tablet size) at the beginning of this year made great use of LinkedIn, the professional networking site which is often overlooked in consumer marketing campaigns. […]

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The State of B2B Social Media

April 17, 2013

Where does your social media fit in? From B2B Marketing’s 2013 Social Media Benchmarking Report If you find this helpful… please share it!

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Start Conversations with LinkedIn Mentions

April 8, 2013

We are quite excited about a new feature that LinkedIn is launching today. You can now start conversations through “LinkedIn Mentions”. What this means is that you can “mention” companies and connections in your status updates and comments on the network. If you’re familiar with Twitter mentions, you can expect LinkedIn mentions to work basically […]

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360° Business Review

March 26, 2013

The Real Starting Point For Business Growth If you find this helpful… please share it!

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Marketing Strategy

March 26, 2013

Position Your Business For Market Success If you find this helpful… please share it!

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Social Media Marketing

March 26, 2013

Build Your Brand Through Valuable Conversations If you find this helpful… please share it!

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LinkedIn Strategy

March 26, 2013

Powerful Dynamic Profiles To Win Business If you find this helpful… please share it!

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Business Coaching

March 26, 2013

Personal & Executive Business Mentoring If you find this helpful… please share it!

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Branding & Web

March 26, 2013

We Bring Brands To Life! Graphics & Web Design If you find this helpful… please share it!

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How to Maximize the Reach of Your Social Media Posts

February 21, 2013

One of the most pressing questions whether you’re a social media newbie or a social media maven is: What’s the best way to post information or share content to optimize your reach? A study was recently conducted with more than 200 companies to determine how social media professionals may optimise their engagement with both business-to-business […]

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20 Tips to a Successful LinkedIn Profile

January 29, 2013

You’ve probably heard how important LinkedIn is becoming in business, such an integral part of your personal executive branding. You have a profile but you’re not getting much traction in terms of real results or a visible revenue stream.  It all takes time and time is probably one of the commodities that you just don’t have… Right?  Having a successful […]

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A 10 Step Social Media Marketing Guide for B2B

December 6, 2012

Here are 10 very simple steps to make sure that your social media marketing programme starts smart, has a strong launch and allows you to get the most from your new B2B communications. 1. Determine Social Media Marketing Programme Goals Though it’s a brand new era, the place to begin is with the age-old exercise of […]

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10 Tips for an Elevator Pitch that Gets Results

November 10, 2012

So, what do you do when you’re at a conference and are hit with the inevitable question “What do you do?” Do you captivate strangers right off the bat? Do you get people asking questions and following up with you later?  Your elevator pitch is a powerful marketing tool that tells your story in less […]

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Top 10 Tips for Networking Like a Pro

October 15, 2012

1.    Be Prepared Savvy networkers always have their networking tools with them at all times.  The Networking tool kit includes: Your elevator pitch, an ample supply of well branded business cards with all your relevant details, any pertinent collateral material (flyers, brochures, etc), your marketing message for the event – three bullet points you want people […]

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Top 8 Ways to Get the Most Out of a Conference

October 15, 2012

Attending a conference with other participants from around the country such as the upcoming National Women’s Day conference or this week’s International Web Summit in Dublin opens up a world of opportunities for growth, learning, and fellowship. Why not take a little time to plan ahead so that you can maximize your results from attending. […]

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5 Ways to Monitor Your Brand’s Effectiveness

July 6, 2012

Building a brand isn’t solely about numbers and figures. It’s about attracting an audience that will be an asset throughout your brand’s lifetime. Unfortunately, for a brand to be successful today, it has to distinguish itself amid the noise of thousands of others vying for attention on the same platforms. With venues like Twitter and Facebook already flooded with […]

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