Choosing a name for your e-business requires just as much time and effort as naming a brick-and-mortar store. Here’s how to get started. Q: I’m opening an online store and was wondering how important the name of an online business really is. Should the name reflect what the business sells, or is it better to [...]
From the category archives:
Business Naming
You have a great idea for a new business, you have a plan for how you’ll go about it, you may even have funding, customers and a web site design… Now you’re only stuck on one thing – choosing a name! We’ve spoken to entrepreneurs, marketers, strategists, branding experts and design gurus to get some [...]
When choosing a name for your new company, keep these tips in mind to help you find one that will work now and in the future. Naming a business is a lot like laying the cornerstone of a building. Once it’s in place, the entire foundation and structure is aligned to that original stone. If [...]