small companies

Four Small Business Marketing Steps

October 25, 2011

Wonderful flashy graphics, bright colors and spinning messages, they may look great but do your potential customers actually know what you are trying to say? I think the biggest mistake we make in marketing is making everything so difficult for consumers to understand that they just  don’t get what it is we do.  And if they don’t understand it, […]

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Four Cs of Effective Communications

March 29, 2010

Learning to communicate is one of life’s most basic lessons… but how many of us do it effectively?One of the earliest lessons to learn in business is “Stick to your knitting” – Do what you are really good at and you will do well.  But that’s only the start. You may know what you do […]

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