SME

How to Maximize the Reach of Your Social Media Posts

February 21, 2013

One of the most pressing questions whether you’re a social media newbie or a social media maven is: What’s the best way to post information or share content to optimize your reach? A study was recently conducted with more than 200 companies to determine how social media professionals may optimise their engagement with both business-to-business […]

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20 Tips to a Successful LinkedIn Profile

January 29, 2013

You’ve probably heard how important LinkedIn is becoming in business, such an integral part of your personal executive branding. You have a profile but you’re not getting much traction in terms of real results or a visible revenue stream.  It all takes time and time is probably one of the commodities that you just don’t have… Right?  Having a successful […]

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Resources for Marketing Your Blogs and RSS Feeds

May 24, 2011

Here is a comprehensive list of places where you can list your blog and syndicate its content.  It’s certainly not an exclusive listing but will give you some good pointers of where to begin… Blog Readers Google Reader http://www.google.com/reader Yahoo – Submit Your Feed http://publisher.yahoo.com/rss_guide/submit.php Bloglines http://www.bloglines.com/register/  = requires registration (free) Ping Services Google Blog Search […]

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Top Five Improvements to Your Website Homepage

April 13, 2011

When starting a new business or revamping an existing one, often the first signs we see of change are in the website. As a business owner you probably hand that work over to an external designer who is an “Expert”. Be sure that you know what will work yourself and don’t leave it all up […]

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Four Cs of Effective Communications

March 29, 2010

Learning to communicate is one of life’s most basic lessons… but how many of us do it effectively?One of the earliest lessons to learn in business is “Stick to your knitting” – Do what you are really good at and you will do well.  But that’s only the start. You may know what you do […]

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Top 10 Tips for Local Media Relations

March 29, 2010

Small businesses always benefit from some strategic media coverage.  Often though they don’t have funds for PR professionals.  Here are the Top 10 Tips for small businesses to generate their own successful PR.  You just need to be proactive.  Most of the news and information you see on the TV news or in the daily […]

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